Afia Juice maker ventures into energy drinks
Kevian Kenya, the producer of Afia and Pick N’ Peel juice brands, has now ventured into the production of energy drinks. The energy drinks come in three variants, that is,
Kevian Kenya, the producer of Afia and Pick N’ Peel juice brands, has now ventured into the production of energy drinks.
The energy drinks come in three variants, that is, classic, strawberry and apple which will retail at Ksh 120.
The energy drinks market has been dominated by Australian based Redbull, America’s Monster Energy and the recent Kabisa Energy drink by Mutalo Group.
“This is a locally formulated product that we have been working on as part of our brand expansion plan,” said Mr. Kimani Rugendo, Kevian Managing Director, in an interview with the Business Daily.